Clear & Convincing

  • Your firm’s website is one of the most important marketing tools you have in your business development tool kit. It is the place where clients come to discover who you are and what type of legal service you offer. Because of its importance, it’s worthy ...

  • Profile Picture

    What’s in a Font?

    You’ve spent time researching and writing your latest blog post, but have you given thought to the font you use for display? Visual elements are just as important to the success of your blog as the words you select. The font you use helps transmit ...

  • “I’ve been asked to present a seminar on elder law for the employees of SDJ Corp.” Lance announced to Linda, his partner. “Sally, the owner, is my client—I helped her with estate planning. She said a lot of their employees are approaching retirement ...

  • Develop a client base that perpetuates itself. Words of Wisdom, Master Lawyers Section The above words of wisdom from a member of the Master Lawyers Section are supported by the research. A client base that continues to use and refer your ...

  • "Employment of lawyers is projected to grow 8% from 2016–2026. Demand for legal work is expected to continue as individuals, businesses, and all levels of government require legal services in many areas."—(10/2018, Bureau of Labor Statistics ...

  • A well-written and well-received blog needs some planning. Start by blocking out some time to write the post—you’ll probably need two to three hours. Then: Review your description of your target reader— know who they are and plan to write ...

  • January is the time of year to look to the past and plan for your marketing future. Listing the successes and failures of 2018 can help you make effective goals for 2019. First, define your target client. Think back on the clients you worked ...

  • Your profile has a lot of power. It is the highest trafficked page on your law firm website. Surveys show that consumers hire lawyers they like and trust and who they consider to be an expert. A well-written bio can convince potential clients ...

  • Sally Consumer is looking for a lawyer. She collects suggestions from friends and family, then turns to the Internet for more information. Like most consumers, Sally will visit the review section of a lawyer's profile. Internet reviews are the ...

  • “It says here that 63 % of all internet traffic comes from smart phones and tablets, and that number is growing,” Linda Lawyer said to partner and brother, Lance. “That’s the reason we had our web designer make sure our website and blog are ...

More Practice Management Blogs

This PMA Pipe combines law practice management blog content from bar association/law society bloggers around North America.


Disclaimer

Materials and links on these pages are intended to provide only guidance and are not legal authority. Some information is from jurisdictions other than Michigan and references the law in other jurisdictions. Lawyers using these materials must conform their practices to the law of the appropriate jurisdiction. The opinions of the authors are their own and do not necessarily reflect the view or policies of the State Bar of Michigan.