Clear & Convincing

  • “Alexa, find a personal injury attorney near me.” This is an example of a voice search given to Alexa, Siri, or another virtual assistant, which will then try to provide the most helpful answer by location and specialty. Voice searches are ...

  • It’s that time of year again. Holidays are being celebrated, families are gathering together, and legal work is being concluded. In the midst of all that activity and before you plan for 2019, take some time to look back at how your marketing ...

  • Marketing Mix is defined as “A combination of marketing tools a firm uses to pursue its marketing objectives.” (Dictionary.com) When the term was first used in the late 1940s to help companies develop marketing for its products, it comprised ...

  • The headline you write for your blog or article is the first thing a prospective reader sees. If your headline doesn’t turn a browser into a reader, the time you spent writing your words is wasted. A great headline must do more than attract ...

  • You’ve probably seen billboards advertising lawyers with captions vowing to fight for you if you’ve been injured or arrested. But have you ever wondered if a billboard would be right for your practice? Opinions vary on the value of outdoor ...

  • In the past year, as I walked my morning route, I joined the 44% (or 124 million) of our population listening to podcasts. Who are these listeners? Research by Edison Research in 2018 showed: Slightly more men (27%) than women (24%) listen. ...

  • Effectively marketing for your solo or small firm requires that you have a well-defined niche market, know your potential clients, understand where to find them, and have a consistent marketing plan. A well-defined niche market is a focused, ...

  • It's Friday afternoon. Your busy week is about to end. But first, you must write your weekly blog. Staring at a blank computer screen or legal pad can be daunting. Even though you’ve been immersed in the law all week, what would your readers ...

  • "Limited Scope Representation (LSR) refers to the concept of a lawyer agreeing with a client to handle only some part(s) of the client's legal matter. The term 'unbundling' is sometimes used to refer to this method of client service."—American ...

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    Meet the Press

    “I just got a call from Josh,” Lance said to Linda in her office. “Josh, the reporter?” Linda asked. Lance nodded. “He’s doing a story on elder abuse, and he knows we focus on elder law.” “That’s great,” Linda said. “The publicity ...

More Practice Management Blogs

This PMA Pipe combines law practice management blog content from bar association/law society bloggers around North America.


Disclaimer

Materials and links on these pages are intended to provide only guidance and are not legal authority. Some information is from jurisdictions other than Michigan and references the law in other jurisdictions. Lawyers using these materials must conform their practices to the law of the appropriate jurisdiction. The opinions of the authors are their own and do not necessarily reflect the view or policies of the State Bar of Michigan.